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Comparsion between AVI and M4V

File Extension AVI M4V
File Type Audio Video Interleave File iTunes Video File
Description AVI is a Windows-based multimedia file container format. As the most popular video format, AVI files can contain both audio and video data in a file wrapper that allows synchronous audio-with-video playback. M4V is a file container format used by Apple's iTunes application. The M4V file format is a video file format developed by Apple and is very close to MP4 format. Apple uses M4V files to encode TV episodes, movies, and music videos in the iTunes Store.
Developed by Microsoft Apple
Pros Well compatible with most Windows-based media players and devices; Default format used by iTunes; fit for iPhone, iPad, etc.
Cons Not work very well on Mac/iOS-based devices Most M4V files are DRM-protected, so you need to make them DRM-free first
Help You Choose Both AVI and M4V are popular video formats that can be played almost anywhere. As to video quality, it's hard to tell which is better as with the same source video content. Thus, you can choose either format as per your need.
Programs that open AVI/M4V files

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AVI VS M4V Related Articles for Mac Users

AVI VS M4V Related Articles for Windows Users

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